Transforming Clicks into Conversions

Digital marketing is the use of online platforms—like search engines, social media, email, and websites—to connect with potential and current customers. I use these tools to build your brand presence, generate leads, and convert those leads into paying customers.

Why it matters:

Over 5.35 billion people use the internet (DataReportal, 2024)

63% of shopping journeys begin online, even if the purchase happens offline (Think with Google)

I offer an end-to-end digital marketing solution, which includes:

SEO (Search Engine Optimization)

PPC (Pay-Per-Click)

Social Media Marketing (Organic & Paid)

Content Strategy & Blogging

Email Marketing & Automation

Conversion Rate Optimization (CRO)

Analytics & Performance Reporting

eCommerce marketing for Shopify, WooCommerce, Magento

All strategies are tailored to your business goals and target audience.

I use targeted traffic generation and conversion optimization techniques to grow your sales funnel. This includes attracting the right visitors, nurturing them with valuable content, and optimizing your landing pages and offers to convert leads.

What works:

Retargeting improves ad conversions by up to 70% (WordStream)

Email automation delivers an ROI of $42 for every $1 spent (DMA, 2023)

CRO tactics like A/B testing can improve conversion rates by 30–50%

Tools:

Meta Pixel

Google Optimize / VWO

Hotjar and Microsoft Clarity (for user behaviour analysis)

ActiveCampaign, Lemlist, Hubspot, Instantly and Mailchimp for email funnels

Costs vary based on the scope—whether you need a full-service strategy, ad campaign management, or a one-time audit. I offer:

Monthly retainers

Project-based pricing

Performance-based models (in select cases)

For reference, a basic monthly SEO and content marketing package typically starts at $300, while paid advertising campaigns can be scaled based on your media budget—with management fees usually ranging between 5–10% of your ad spend. Website development costs start from $500, depending on the platform (e.g., WordPress, Reacj JS, Shopify, Magento, BigCommerce) and the complexity of the tech stack involved.

It depends on the service and industry. Here’s a general idea:

SEO: 3–6 months for organic growth

PPC/Ads: 1–4 weeks for initial traction

Email/Social: Immediate engagement, longer-term brand loyalty

CRO: Results in 4–8 weeks post-testing

I always start with KPIs to set clear, realistic timelines.

There’s no one-size-fits-all. I analyze your business model, customer journey, and competition to recommend the best mix. For example:

B2B: LinkedIn Ads + SEO + Email

B2C: Meta Ads + Google Shopping + Influencer Campaigns

Local Business: Google Maps/Local SEO + Reviews + Ads

I use tools like aherf, SEMrush, SimilarWeb, and Facebook Audience Insights to guide decisions.

I can’t ethically guarantee #1 rankings or viral growth—because search algorithms and audience behavior change. However, I do guarantee:

Transparent reporting

Data-driven decisions

Consistent optimization based on real-time performance

I focus on KPIs like ROI, CPL (Cost Per Lead), CAC (Customer Acquisition Cost), and ROAS (Return on Ad Spend), depending on your goals.

Success is measured using clear metrics tied to your goals. I track:

• Website traffic & bounce rate

• Leads & sales

• Conversion rates

• Cost per acquisition (CPA)

• Lifetime value (LTV)

 Tools used:

• Google Analytics 4 (GA4)

• Looker Studio for reporting dashboards

• Meta Ads Manager / LinkedIn Campaign Manager

• HubSpot or Zoho CRM (for lead tracking)

I use a combination of advanced tools across different categories:

Analytics & Reporting:

• Google Analytics 4 (GA4)

• Looker Studio

• Hotjar / Microsoft Clarity

• Tag Manager

SEO:

• SEMrush

• Ahrefs

• Screaming Frog

• Google Search Console

Advertising:

• Google Ads

• Meta Ads

• LinkedIn Ads

• Google Merchant Center (for eCommerce)

Email & CRM:

• Mailchimp

• Klaviyo

• ActiveCampaign

• HubSpot

• Instantly

Content & Creative:

• Canva

• Figma

• Grammarly

I’ve worked across a wide range of industries, delivering measurable growth and ROI through custom strategies. These include:

• E-Commerce (fashion, pet products, beauty, electronics)

• Healthcare & EHR

• Real Estate & Property Tech

• Ed-Tech & Online Learning

• Fintech, AI, and SaaS

• Legal Firms & Consultants

• Travel, Events, and Hospitality

• Crypto & Blockchain Startups

I provide a complete digital growth ecosystem tailored to your business stage—startup, scale-up, or enterprise. My services include:

Customer Acquisition

• SEO (On-page, Off-page, Technical)

• Google & Meta Ads (Search, Display, Video, Retargeting)

• Email Marketing & Automation

• Social Media Growth (Organic + Paid)

Conversion Optimization

• A/B Testing & Funnel Optimization

• Landing Page Design (UX/UI)

• Heatmap & Scrollmap Analysis

• CRO Audits

Performance Tracking

• Google Analytics 4 Setup & Reporting

• Tag Manager Events & Conversion APIs

• Custom Dashboards (Looker Studio, HubSpot)

Content & Branding

• Copywriting & Blog Strategy

• Social Media Content Calendars

• Email Campaign Design

• Creative Ads (Video, Static, Carousels)

I can act as your fractional CMO or work project-based—depending on your goals.

AI marketing involves using artificial intelligence tools and algorithms to automate, optimize, and personalize your marketing efforts. I use AI to analyze large volumes of customer data, predict buying behavior, automate content creation, personalize email campaigns, and improve ad targeting. This not only saves time and resources but also enhances ROI. For example, AI-powered predictive analytics can help identify high-converting customer segments, while tools like ChatGPT can generate blog content, email sequences, or ad copy at scale. Businesses that leverage AI in marketing report up to 40% higher conversion rates and significantly lower customer acquisition costs (source: Deloitte, 2024).

I integrate AI across several touchpoints in the marketing funnel to boost efficiency and performance. This includes AI-driven SEO audits, automated email flows based on user behavior, predictive lead scoring in CRMs, and dynamic ad copy generation using tools like Jasper, Copy.ai, and ChatGPT. For ad optimization, I use AI-based platforms that continuously adjust bids and targeting based on real-time performance. I also use machine learning models for customer segmentation and behavior forecasting—enabling smarter campaign decisions. Whether you're running Google Ads, building a chatbot, or creating scalable content, AI helps me deliver faster, more personalized, and data-backed marketing outcomes.

I work closely with founders, marketing heads, and business teams to develop clear, actionable growth strategies and digital roadmaps aligned with your goals, industry trends, and competitive landscape. This includes conducting in-depth market research, defining your ideal customer personas, identifying growth channels (SEO, ads, partnerships, automation), and setting KPIs and milestones. I map out phased plans—whether you're launching a startup, scaling operations, or entering new markets—covering everything from go-to-market strategy and budget allocation to platform selection and tech integration. The result is a practical, data-informed blueprint that keeps your team focused, aligned, and growth-ready.

I help businesses streamline operations and improve efficiency through customized business automation and workflow solutions. This includes automating repetitive tasks like lead capture, email follow-ups, invoicing, CRM updates, and internal approvals using tools like Zapier, Make (Integromat), HubSpot Workflows, Airtable Automations, and Google Workspace scripts. Whether you're looking to automate marketing, sales, HR, or operations, I design tailored workflows that reduce manual effort, eliminate errors, and free up your team to focus on high-impact tasks. From simple form-to-CRM connections to complex multi-step processes across platforms, I create scalable systems that drive productivity and ROI.