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Industry

Marketing & Lead Generation For Electricians

Electrical contractors win when they market their profitable, planned work, rewires, upgrades, EV chargers and commercial maintenance, rather than relying on small callouts and referrals.

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The problem

What holds electricians back

These are the patterns we see most often before a business starts working with us.

  • Small callout jobs fill the diary but rarely pay well, while switchboard upgrades, rewires and EV chargers go to better-marketed firms.
  • Commercial and residential work need completely different marketing, but most electricians run one generic website for both.
  • Many electrical businesses rely on referrals, which makes growth unpredictable from month to month.

What we do for electricians

Every channel is set up around job value and tracked to booked work.

SEO

We build pages for your most profitable work, rewires, switchboard or consumer unit upgrades, EV charger installation, lighting design, safety inspections and commercial maintenance, each targeting the searches customers make when they are ready to book.

SEO service

Local SEO & Maps

We optimise your Google Business Profile for emergency and planned services, collect reviews that mention the specific jobs you did, and build local citations so you appear across your service area.

Local SEO service

Google Ads

We separate emergency call campaigns from planned-work campaigns, and run dedicated campaigns for EV charger and battery installation, where search demand is growing and job values are higher.

Google Ads service

Website & CRO

Licence numbers, insurance and safety credentials go above the fold.

Website & CRO service

AI search

We answer the questions people now ask AI assistants, 'how much does a rewire cost', 'do I need a switchboard upgrade for an EV charger', so your business is referenced as the local expert.

AI search service

Follow-up

Past customers get reminders for safety inspections and testing, and quote requests that didn't convert receive follow-up within hours.

Follow-up service

Electricians marketing by country

Each country page covers the local market, regulations, search terms and seasons.

AU · Australia

Electrician marketing in Australia

Electrification is changing the electrical trade in Australia.

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US · USA

Electrician marketing in the USA

Electrification, EV adoption and ageing housing stock are driving strong demand for panel upgrades, EV charger installs, whole-home generators and rewiring across the US.

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UK · UK

Electrician marketing in the UK

UK electrical demand is being driven by EV chargers, rewires in older housing stock, consumer unit upgrades, and landlord EICR requirements.

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AE · Dubai

Electrician marketing in Dubai

Electrical demand in Dubai comes from villa upgrades, apartment maintenance, office and retail fit-outs, and building maintenance contracts.

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NL · Netherlands

Electrician marketing in the Netherlands

The shift to heat pumps, induction cooking, EV charging and home batteries means many Dutch homes need a new meter box (groepenkast) or three-phase connection.

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IE · Ireland

Electrician marketing in Ireland

Ireland's ageing housing stock, retrofit programmes and the growth of EVs are driving demand for rewires, board upgrades, EV chargers and solar integration.

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CA · Canada

Electrician marketing in Canada

Electrification is driving demand for panel upgrades, EV chargers and heat pump electrical work across Canada.

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NZ · New Zealand

Electrician marketing in New Zealand

NZ's older housing stock, EV adoption and heat pump installations create steady demand for electricians.

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SG · Singapore

Electrician marketing in Singapore

Electrical demand in Singapore comes from renovations, power trips, lighting installation, EV charger installation and commercial maintenance.

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Common Questions

Can you generate commercial electrical leads?

Yes. We build separate pages, keywords and landing pages for commercial and industrial work, including maintenance contracts, fit-outs and testing.

Can you help us grow EV charger installations?

Yes. EV charging is one of the fastest-growing electrical services, and we build dedicated campaigns and content to capture that demand.

Do you work in my country?

We run campaigns across Australia, the USA, the UK, Dubai, the Netherlands, Ireland, Canada, New Zealand and Singapore.

Let's Discuss Your Growth

Tell us about your business. We'll reply with a plan, realistic lead volumes and costs.