Location · Singapore

Marketing & Lead Generation for Singapore Home Service Businesses

We help Singapore home service businesses, from aircon and electrical to renovation, plumbing and cleaning, win jobs directly from Google instead of paying for shared leads: Google Ads, a strong Google Business Profile, SEO by estate and property type, and WhatsApp-first follow-up. One business per trade in each area, and every account stays in your name.

Industries we work with in Singapore

Pick your trade to see the local market, target jobs, search terms and regulations.

Leads you own

How Singapore households find contractors

Singapore customers search on mobile, compare quotes quickly and often prefer WhatsApp. Property type, HDB flat, condominium or landed home, changes everything from pricing to permits, so pages and ads need to speak to each segment directly. Many businesses rely on Qanvast, Hometrust, Carousell and RenoTalk, where several companies compete for the same job. We help you keep what works there while building channels you own:

  • Google Ads: "aircon servicing", "aircon chemical wash", "electrician 24 hours", "HDB renovation" and "plumber Singapore" searches, tracked to booked jobs.
  • Google Business Profile: reviews, photos and service areas for "near me" searches across estates.
  • SEO by estate and property type: pages for HDB, condo and landed work, and for districts such as Tampines, Jurong, Woodlands, Punggol and Bukit Timah.
  • WhatsApp-first follow-up: click-to-WhatsApp buttons tracked as leads, with quick reply templates.

How Singapore customers search

What they typeWhat it tells us
"aircon servicing price"Price-led: transparent packages win
"aircon chemical overhaul"Specific job: dedicated page
"HDB renovation contractor"Licensing and reviews matter
"electrician near me 24 hours"Urgent: Maps and Ads
"move out cleaning"One-off job: packages and booking form

Licences and trust signals

Show the licences and registrations that apply to your work, for example licensed electrical workers, licensed plumbers and HDB-registered renovation contractors. We add licence numbers, insurance and guarantees to your pages.

Demand we plan for

  • Hotter months: aircon servicing, repairs and installations peak.
  • Before festive periods: cleaning and renovation demand rises.
  • New flat and condo handovers: renovation, carpentry and electrical demand in new estates.

All tracking, forms and messaging comply with the PDPA, including Do Not Call registry checks for phone and SMS follow-up.

What it costs

Plans start at $550 a month (Basic), with Pro at $750 and Advanced at $1,000. Ad spend is paid directly to Google. Compare plans.

Related guides: AC company marketing · Cleaning company marketing · Electrician lead generation

Areas we cover

Main markets and regional centres.

  • Central Region
  • Tampines
  • Jurong
  • Woodlands
  • Punggol
  • Sengkang
  • Bukit Timah
  • Bedok
  • Ang Mo Kio
  • Toa Payoh

Questions About Working in Singapore

Do you target HDB, condo and landed homeowners differently?

Yes. Each property type searches differently and has different budgets and rules, so we build separate ads and pages for HDB, condo and landed work.

How do aircon servicing companies in Singapore get more customers?

With Google Ads on servicing, chemical wash and repair searches, transparent package pricing on the landing page, strong Google reviews and fast WhatsApp replies.

Do you set up WhatsApp enquiries?

Yes. We add click-to-WhatsApp buttons, track them as leads and set up quick replies, so you can answer fast and see which ads bring jobs.

How quickly will we see leads?

Google Ads usually bring enquiries within the first few weeks. SEO and Maps build over three to six months.

Do you sell shared leads?

No. Every enquiry comes from campaigns and pages built for your business, and we work with one business per trade in each area.

Do I own my accounts?

Yes. Your Google Ads and Business Profile accounts, website and data stay in your company name.

Let's Discuss Your Growth

Tell us about your business. We'll reply with a plan, realistic lead volumes and costs.