Location · Netherlands
Marketing & Lead Generation For Trades in the Netherlands
The Netherlands is one of Europe's most active markets for energy-transition services. Solar, heat pumps, insulation and batteries sit alongside traditional installation trades, and Dutch-language campaigns are essential to reach local buyers.
Industries we work with in the Netherlands
Pick your trade to see the local market, target jobs, search terms and regulations.
Plumber marketing
We help plumbing and installation businesses in the Netherlands (loodgieters and installateurs) win more bathroom, leak and emergency work through Dutch-language search campaigns and local SEO.
View pageHVAC & Climate Control marketing
We help HVAC and climate-control installers in the Netherlands win more commercial installation, ventilation and air conditioning projects.
View pageHeating marketing
We help heating installers in the Netherlands win more boiler replacements, hybrid heat pumps and servicing contracts as homes move away from gas.
View pageSolar & Battery marketing
The end of the net metering scheme (salderingsregeling) on 1 January 2027 is reshaping the Dutch solar market.
View pageElectrician marketing
We help electrical installers in the Netherlands win more group box upgrades, EV chargers, home batteries and commercial work as homes go all-electric.
View pageCarpenter marketing
We help carpenters (timmermannen) in the Netherlands win more custom joinery, dormer, kitchen and renovation work directly from homeowners.
View pageRoofing marketing
We help roofers (dakdekkers) in the Netherlands win more flat roof, pitched roof and insulation projects.
View pageConstruction marketing
We help construction companies (aannemers and bouwbedrijven) in the Netherlands win more extensions, renovations, new builds and commercial projects.
View pageRenovation marketing
We help renovation companies in the Netherlands win more kitchen, bathroom and whole-house renovations, including sustainable upgrades.
View pageInsulation marketing
We help insulation companies in the Netherlands win more cavity wall, floor, roof and glazing projects, with accurate subsidy messaging.
View pageHeat Pump marketing
We help heat pump installers in the Netherlands win more hybrid and all-electric installations with Dutch-language campaigns and clear, accurate subsidy messaging.
View pageSearch behaviour
How customers search here
Most Dutch homeowners search in Dutch, so while this page explains our services in English, the campaigns, landing pages and keywords we run for your business are built in Dutch for Dutch buyers. The energy transition, solar, heat pumps, insulation and batteries, is reshaping demand across the market.
Beyond marketplaces
Leads you own
Many businesses in the Netherlands rely on Werkspot, Homedeal and comparison sites such as Offerte.nl. We help you keep what works there while building channels you own, so more work arrives directly and exclusively.
All tracking and lead capture is configured to comply with the GDPR (AVG) and Dutch cookie rules, with consent mode set up in Google Ads and Analytics.
Areas we cover
Main markets and regional centres.
- Amsterdam
- Rotterdam
- The Hague
- Utrecht
- Eindhoven
- Groningen
- Tilburg
- Almere
- Breda
- Nijmegen
Questions About Working in the Netherlands
Do you run the campaigns in Dutch?
Yes. Our strategy and reporting can be in English, but keywords, ads and landing pages for Dutch homeowners and businesses are written in Dutch so they perform in the local market.
Do you sell shared leads?
No. Every enquiry comes from campaigns and pages built for your business, and we work with one business per trade in each service area.
How quickly will we see leads?
Paid campaigns typically start producing enquiries within the first few weeks. SEO builds over three to six months and then compounds.
Let's Discuss Your Growth
Tell us about your business. We'll reply with a plan, realistic lead volumes and costs.